IBM Cloud Boosts Sales for S&S Worldwide IBM cloud has driven personalized product recommendation sales for S&S Worldwide via its Web sites. S&S, a national distributor of sporting goods products for recreation, health care, and education professionals grew recommendation sales 75 percent in just three months with IBM Smarter Commerce software in the cloud. Before implementing IBM cloud, the distributor was using a native application to serve up generic product recommendations on its Web site. This portal was not contributing to the company’s bottom line and accounted for only 5 percent of all online sales. IBM notes that today’s
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To the Cloud? – Developing a Cloud Migration Strategy Following the Microsoft Worldwide Partner Conference last year, it became pretty clear that cloud computing had risen to dominance. This was going to be the next big thing, and following Microsoft’s lead, the concept of “cloud” rose to the top of everyone’s mind. So it was no surprise Microsoft soon after launched a huge ad campaign that included national television spots and placements in high profile mags such as Wired. With the prominence of cloud established, the question has now become, when you hear that cute little couple in the airport
