Employing Cloud 2012 is rumored as the tipping point for cloud. For the last four to five years, we have heard that cloud (Internet-delivered solutions) is about to go mainstream, however, this year it is not the hype, but real user benefits that are driving adoption. What do I mean by this. Well people are not going out looking for cloud-based solutions (“I want some cloud”), instead they are looking for a solution to a real problem. Some users are unknowingly using a cloud-based solution (either in their business or personal lives) and are quickly seeing the benefits. Take for
Workbooks.com
Workbooks Develops CRM Solution with Cloud Computing in Mind A small team of Cloud Computing entrepreneurs founded Workbooks Ltd. in 2007, realizing that future is in cloud-based technologies and applications. John Cheney (CEO), James Kay (CTO), Jenny Robb (CFO), and Edward Berks (Sales Director) were among those European business people who successfully started technology companies before 2007 but their new start-up was entirely cloud-based, offering web-based CRM and business applications delivered via Software as a Service (SaaS). The flagship products of the UK-based company include Workbooks CRM and Workbooks Business that were developed with SaaS in mind (John Cheney founded
