Coca-Cola Bottling Company Quenches Its Thirst For Spend Optimization With Coupa Coupa Brings Mobility and Unparalleled Adoption to Hundreds of Users SAN MATEO, Calif. – February 5, 2013 – Coupa Software, the leader of cloud-based spend optimization solutions, today announced that Coca-Cola Bottling Co. Consolidated (NASDAQ:COKE), the nation’s largest independent Coca-Cola bottler, has successfully rolled out its Coupa implementation. Coca-Cola Bottling Co. Consolidated (CCBCC) decided to swap out its legacy e-procurement platform and chose Coupa for its requisition to order process and for importing invoice information into one of its existing systems. When evaluating spend optimization solutions, CCBCC really wanted a






