Posts tagged buzzword
Cloud Computing Is Here to Stay! Forbes
Aug 3rd
Cloud Computing Is Here to Stay!
For some, this summer is shaping up to be the “Summer of Cloud Computing,” with every major technology vendor announcing products, or at least a strategy for the cloud. For others, this seems to be the “Summer of Cloud Computing Hype.” There’s been a fair amount of debate of late about which side of the fence cloud computing resides on. I don’t think there is even a question: Cloud computing is here to stay.
To me, the better question is whether or not we, as the entire IT ecosystem, can adapt quickly enough to serve the needs of the cloud. I believe we can. Take for example the recent announcement by VMware for its vSphere 4.1 software product that addresses one of the core issues with cloud computing–manageability. Or Microsoft‘s ( MSFT – news – people ) announcement of the Windows Azure Platform appliance, which is intended to enable IT to transform traditional infrastructure to a private cloud based on Microsoft’s familiar OS, application, management and tools technologies. And we can’t forget the cloud with the red lining, Red Hat ( RHT – news – people ) Cloud Foundations Edition One, which is an architecture that allows clients to construct cloud infrastructures based on open source software technologies.
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Industry players collaborate on cloud computing
May 21st
With IT professionals sharing best practices and their expertise, Cloud Commons organizers expect IT professionals to be properly guided on how best to implement cloud computing to meet their organizations business objectives.
Among the founding collaborators of Cloud Commons include CA Technologies, TM Forum, Red Hat, Carnegie Mellon University and Insight Investments.
Major industry players recently forged an alliance to collaborate on cloud computing, which has recently become the buzzword in the IT industry.
Industry players, including a university and an investment firm, organized ‘Cloud Commons’, a Web-based collaborative community that seeks to help IT professionals learn more about cloud computing through sharing and feedback from peers.
“Today, there is no comprehensive, unbiased source that solicits and aggregates the most current and relevant knowledge about cloud computing and the accumulated, actual experiences that organizations are having with the cloud,” said David Hodgson, senior vice president of the cloud products and solutions business line at CA Technologies. “Cloud Commons will address this need–providing IT professionals with situational awareness and visibility into what is possible with the cloud.”
Collaborative features
As a collaboration tool, the Web community contains features that encourage sharing of ideas and learning to allow IT professionals to implement cloud computing in their organizations. There is an area on the website that will allow participants to provide qualitative feedback on their experience with third-party cloud services. Participants can also post comments to share their best practices.
Carnegie Mellon University will also make available the Service Measurement Index (SMI) it is developing. The index is intended as a standard for quantifying and evaluating cloud computing services and addresses the need for industry-wide, globally accepted measures for calculating the benefits and risks of cloud computing services.
The website will also be informative, with articles from industry analysts and subject matter experts, blog feeds from industry thought leaders, white papers and stories on real experiences from IT professionals.
There will also be a marketplace of cloud computing service offerings to include vendor service ratings to enable participants to compare alternate service options.
Industry partners
“Demand for cloud services holds significant potential for the technology and communications industries, but many barriers still exist to widespread adoption at an enterprise level,” said Martin Creaner, president, TM Forum, an industry association of suppliers and providers of communications solutions and services.
“We are fully supportive of this type of initiative to improve the uptake and development of a vibrant and open cloud services market,” Creaner added.
CA Technologies said it has invested on independent research as initial information that can help IT professionals learn more about cloud computing services. But it expects the online community to contribute more information through the website.
Continue… Full Source NetworkWorld
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Cloud Computing Technology – A Checklist for Cloud Computing Deals
Apr 9th
Cloud computing has become a technology buzzword. Its definition is elusive, but a working definition could be: A service offered by vendors with large computer server networks to provide infrastructure such as processing capacity, storage for electronic data and records, software as a service or provision of services such as e-mail (see, Open Cloud Manifesto).
The idea, as e-commerce and tech-savvy counsel may know, is to use a multilayered network of servers and computers to provide computing and hosting power when needed — sort of a front-end and back-office architecture with a backup system, without much of the in-house worries that go with investments in IT infrastructure.
Cloud computing can help e-commerce ventures in a variety of ways, including by allowing expansion of services and support during business peaks, such as holidays, or other seasonal or special shopping times. For expansion to cloud computing where formal contracts, or regulatory, fiduciary or other obligations are involved, e-commerce counsel will be called on to ensure all arrangements are proper and beneficial. More on that below.
THE CRUX OF CLOUD COMPUTING
According to the Open Cloud Manifesto, a consortium that promotes standards for and openness to cloud computing, the practice — by no means new, but recently rising in prominence and use — has several components, including:
• the ability of the customer to scale up or down as business needs require;
• avoidance of overinvestment in infrastructure and unavailability of in-house resources when such resources are needed;
• reduced start-up costs; and
• reduced reliance on in-house computer resources.
The National Institute of Standards reports that in cloud computing, the cloud’s shared pool of resources “can be rapidly provisioned and released with minimal management effort or service provider interaction” (see, Peter Mell and Tim Grance, “The NIST Definition of Cloud Computing, Version 15“).
This article sets forth a number of the questions, and answers, that the parties will need to address and settle in a cloud computing arrangement.
What’s the Agreement?
Is there a single agreement with schedules for service levels and pricing, which is subject to a merger clause delineating all attachments as being within the “four corners” of the document? Or, are there references to outside documents, such as online acceptable use policies that the vendor may unilaterally change over time?
To attain a level of certainty, the customer will want to have a static AUP as a schedule to the agreement, subject to amendment only by the written consent of both parties.
On the other hand, the vendor will want some flexibility with respect to the AUP to be able to adapt it to changing circumstances.
Where Does the Data Go?
The movement of data within the vendor’s cloud may involve transfer from servers in one jurisdiction to servers in another. This may invoke different jurisdictional-dependent discovery rules, privacy laws, and data-transfer restrictions (particularly for data transferred out of the European Union).
The customer may want to restrict or prohibit the relocation of customer data to avoid exposure to this hodgepodge of laws, regulations, and rules.
The vendor, on the other hand, will want the flexibility to use its assets in an efficient way and to take advantage of economies (such as tax perks) arising from its facilities being in various locales.
Does ‘One Size Fits All’ Work?
Vendors of software-related cloud computing services often provide those services based on a model of limited, or no, customization of the software, and a fixed schedule for installing software updates and releases. This standardization simplifies the vendor’s operational workload and minimizes costs.
The customer should assess whether it needs the right to have the vendor run a particular version of the software, or have software customized for the customer, and whether the software update schedule reflects the customer’s needs.
In the end, the customer should realize that changes to the vendor’s standard approach may increase the vendor’s costs and, subsequently, the charges to the customer. Similar issues apply to refreshing of equipment during the term.
How Reliable Is the Service?
Does the agreement contain service levels for uptime and availability?
The customer will want an appropriate standard for availability, whether it refers to the customer’s ability to access stored data, or to operate the application in a software-as-a-service environment.
Other service levels, such as support response time, may also be appropriate from the customer’s point of view.
The customer should keep in mind that an overabundance of service levels increases management effort for the vendor and for the customer. The customer may also want to establish a regime for calculating credits based on the vendor’s failure to meet the service level standards.
The vendor, if willing to grant such credits, may want them to be the customer’s sole and exclusive remedies for service-level failure, without the right of the customer to seek damages for these failures.
What Are Other Standards for the Services?
The customer will want the agreement to contain a warranty provision with standards to which the vendor is bound, such as compliance with “industry standards,” “performance in a workmanlike manner using qualified personnel,” as well as particular obligations of performance that the customer requires, including help-desk services and support.
The customer may also want specific obligations for:
• hardware and software maintenance;
• use of firewalls and intrusion detection;
• monitoring and maintenance of physical security;
• environmental requirements; and
• frequency and duration of scheduled maintenance.
The parties will need to come to an agreement on these services and related charges. The parties also must agree on the allocation of responsibility for compliance with applicable laws, including privacy laws, as well as the extent to which the vendor is obligated to update the service to maintain such compliance.
When and How Can the Customer Get Its Data Back?
The customer will want the right to get its data back at any time, and particularly at termination of the agreement, at no charge and without any other restriction.
The vendor may seek to charge for returning data in a format other than the vendor’s standard format — and if so, the customer will want to assess whether the vendor’s format allows for transition to another vendor running a different platform.
How Safe Is the Customer’s Data?
For the customer, security of its data is paramount. Some customers may enter into contracts only with vendors committed to procuring SAS 70 Type II audits and/or who have attained ISO 27001 certification regarding security.
Also, the customer may want the agreement to allow the customer the option of having a “private cloud” for its data, and also the ability to restrict data access to certain groups of vendor employees.
The customer may want the vendor to commit to other standards, too, or other particular requirements for data segregation, access and encryption (e.g., HIPAA, Gramm-Leach-Bliley, and specific state information-security laws, such as those in Massachusetts).
Fulfilling any of these requirements may affect the vendor’s cost of providing the service, which the vendor may seek to pass along to the customer.
The parties will also need to agree on the vendor’s data backup and restoration obligations.
What if There’s a Data Breach?
The agreement should address:
• how and when the customer is notified of a data breach;
• the allocation of responsibility for remedying a data breach; and
• the responsibility and cost allocation for notification of such breaches to the owners of the data (as required by state breach-notification laws and, e.g., compliance with data-breach provisions under the HITECH Act).
Also, the agreement should specify the vendor’s obligations in the event of the introduction of a virus, the occurrence of hacking, or denial of service attacks.
What if There’s a Disaster?
The agreement should address the parties’ responsibilities in case of a disaster that shuts down the vendor’s data center, including the service-level agreements for return to service, and the requirements for periodic tests in which the customer may want to participate.
The customer needs to understand what the vendor’s disaster-recovery and business-continuity plans are and how they mesh with the customer’s.
What if There’s a Dispute?
There should be a clear mechanism for resolving disputes, including an expedited process between the two parties, before going to litigation or arbitration.
Also, the customer will want there to be no circumstances under which the vendor can suspend services during a dispute.
How Much Does the Service Cost?
The pricing should be clear and complete in the agreement, presented so that it is understandable to a third party such as a judge or arbitrator, and address issues such as who bears the costs of obtaining the third-party consents necessary for the vendor to provide the service and other costs of transitioning to the vendor’s service.
The customer should conduct a thorough review of its current internal costs so that comparison to the vendor’s pricing is “apples to apples.”
The vendor should ensure that it has a complete understanding of the customer’s requirements and the costs of meeting them.
If either party fails in this part of due diligence, a failed relationship can result. If the customer has a right to terminate for convenience, then the customer should assess the relationship of the termination fee to the vendor’s unamortized costs of providing the service.
How Is Risk Allocated?
The parties will need to agree on an appropriate cap on direct damages and whether there will be any exclusions from this cap, and from the “no consequential damages” provision, such as for breaches of confidentiality and security.
The parties will also need to agree on the indemnifications given by the customer and the vendor (e.g., for infringement claims), and whether these should be without limitation.
What if the Agreement Terminates?
The agreement should address the vendor’s obligations to assist the customer in transitioning to another vendor (or in bringing the service back in-house) in the event of termination, as well as the rights the customer has to buy the equipment or license the software used to provide the service.
The customer may also want a license to the software used to provide the service (which the vendor may not be able to grant) and/or have the source code placed in escrow to be released on termination (which may be impractical).
If there’s an AUP as part of the agreement, then the customer will not want the vendor to terminate immediately for violation of the AUP, but will want to allow the vendor to, at most, suspend service with a cure period, while the vendor may want immediate termination to protect its network and its other customers’ data.
Is It Really Your Vendor Holding the Data?
To what extent does the contract allow the vendor to subcontract the services to a third party? The customer may want approval or control over the vendor’s use of subcontractors.
How Can the Customer Review the Vendor’s Performance?
The customer may want the agreement to address periodic audits of charges, and have reviews of data security and performance by the customer, its representatives and those agencies with regulatory authority over the customer. These, of course, add to the vendor’s costs and may also be viewed by the vendor as a distraction from the normal course of business — the final point being one that should be dealt with before vendor protests surface.
The customer may also want the agreement to allow for periodic benchmarking to compare the services to the marketplace and require the vendor to meet the market.
Assuming that the vendor agrees to benchmarking, the vendor will likely want any benchmarking results only to trigger discussions between the parties and not be automatically binding.
Full Source: Law.com
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Cloud Computing Investing Ideas
Mar 2nd
“Cloud Computing” is a new buzzword (or is it buzzwords?). Everybody is talking about it and most people don’t understand it. I will try to review the current state of cloud computing from an investment perspective and possible future developments in the area.
IT expenses are huge in most companies. At least that’s what any manager (with some exception) will tell you. To reduce those expenses, companies have adopted various business practices: cutting the number of personnel (usually with disastrous consequences later), appointing MBAs as IT department managers, buying software packages instead of in-house development (not a bad idea) and, of course, outsourcing (with the whole spectrum of results, from awful to great). In most cases, IT costs have ignored all heroic efforts of managers and have continued to grow. They continue to grow for two reasons: IT does more work every year and most of the efforts of managers are counterproductive- they actually increase costs instead of cutting them.
Looks like managers see cloud computing as a great new way to cut IT costs. They are both right and wrong. They are right because when implemented properly, cloud computing can cut costs and/or increase productivity. They are wrong because there is no such thing as a free lunch and correct implementation still costs a lot of time, effort, and money.
In the news, especially investment news, there are three different IT developments which are lumped together under name of “cloud computing”. Below is a quick review of them.
Internal Cloud
Also called server farm, this is a new way of organizing computing infrastructure. Companies set up big server farms with thousands of individual servers. Servers belong to the company, although management might be outsourced. The biggest plus of internal clouds is the fact that all data is kept on company’s own hardware. Usual features of such farms include: virtualization, automatic computer management and virtual networking. I am not going to explain all these terms, there are enough explanations on the Web. The first server farms, as far as I know, were used by Web oriented companies, such as Amazon.com (AMZN), Yahoo! (YHOO), Ebay (EBAY) and Google (GOOG).
But for investors, the most interesting companies are those which provide hardware and software solutions for internal clouds. The biggest of them are: Dell (DELL), HP (HPQ), IBM (IBM), Cisco (CSCO), EMC (EMC) in hardware; and in software, Microsoft (MSFT), VmWare (VMW), Oracle (ORCL) (which is also a hardware vendor after buying Sun Microsystems). There are also a lot of smaller players, but judging by the latest earning report from Brocade (BRCD), competition is stiff and prospects are not certain.
External Cloud
If the idea of storing data on somebody else’s hardware doesn’t scare you, the cloud itself can be outsourced. Currently, Amazon, Google, Microsoft, AT&T (T) and a lot of smaller companies provide this kind of service. I think that Amazon and Google have an advantage here, both because they are better at managing relationships and have better hardware/software combinations. Microsoft’s policy of using exclusively the Windows operating system is a drag on performance, while Amazon’s and Google’s reliance on Linux is a plus. AT&T is at a disadvantage here as well, because its problems with customer service are not restricted to the mobile phones area.
The companies provide virtual machines to their customers, with the operating system of the customer’s choice. But Linux is a better base for virtualization than Windows. Unfortunately for investors, external cloud doesn’t look like a significant piece of business for any of these companies or any other big companies which might get into it. Possible candidates are IBM, Ebay, Yahoo!, Dell, HP, Oracle. Of specialized companies, I only found Rackspace Hosting (RAX) and Enomaly, which is not public (yet?). I don’t know if specialized companies have any chance inside of the herd of elephants, but Rackspace is on my watch list.
Software As a Service
I don’t really know why is it often called “cloud computing,” it has nothing in common with the other two. These are suites of applications provided to businesses online, usually through web browser interface. True, companies providing applications might use internal or even external computer clouds, but the business model is completely different.
From my point of view, this is a very interesting development. There is only one problem for the companies here: data is kept on devices which belong to a different company. But in this case, companies don’t need expensive IT departments to run the application. It’s not a big help to big companies, which use hundreds of different applications, including a lot of custom built. But for a small company, which needs less than a dozen applications, this is a very interesting proposition. Current competitors in this area: Salesforce.com (CRM), Oracle ORCL), Rightnow Technologies (RNOW).
Salesforce.com is a leader, and any independent company is a possible acquisition target for Oracle and SAP (SAP). There is a possibility that Microsoft might get into this business, using acquisitions or internal developments, but so far I don’t see any indication.
Of the above mentioned, software as a service is the most interesting investing area. I’m looking at Salesforce.com often, but the stratospheric P/E scares me every time. I might be wrong and the P/E might be justified. For internal clouds, software companies look like the best bet with VMW being the leader. I don’t see any investing possibilities in the external clouds yet. I am long GOOG for different reasons and I think that AMZN is a great company, for other reasons as well.
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‘Cloud Computing’: What Exactly Is It, Anyway?
Feb 8th
For a lot of small-business owners, “cloud computing” is the latest IT buzzword to leave them scratching their heads. To demystify things, here’s a primer for companies looking to wade into cloud services for the first time.
What are cloud services?
The Journal Report
See the complete Small Business report .
Broadly speaking, any service or program sent over an Internet connection can be considered a cloud service. An outside vendor runs the servers and software, so the buyer doesn’t have to worry about the technical issues in-house—and can focus on its own business.
The services come in a number of forms. Many businesses are already familiar with one aspect of cloud computing: software delivered over the Web. Along with email services like Google Inc.’s Gmail, there are programs that help salespeople keep track of customer information, such as Salesforce.com Inc.’s software, and backup data-storage services from providers such as Amazon.com Inc.
Some businesses don’t just use software services, they buy computing power from vendors such as Verizon Communications Inc.—much like buying power from a utility. Let’s say a retailer expects lots of additional business during the holidays, and its in-house servers can’t handle the load of customer orders. The company might pay a vendor for the use of its servers, to shoulder part of the computing work as the need arises.
Other companies, meanwhile, might buy computing power on a regular basis. They might drop one or more in-house servers entirely—or not buy the hardware in the first place—and let a vendor run their vital programs on its machines. Once again, the buyer would pay a fee based on how much computing power it used.
How much will they cost?
Unlike traditional applications, which require hardware such as servers and IT staff for maintenance, cloud services don’t carry many upfront costs.
A Cloudy Outlook
- About 3.2% of U.S. small businesses, or about 230,000 businesses, use cloud services.
- Another 3.6%, or 260,000, plan to add cloud services in the next 12 months.
- Small-business spending on cloud services will increase by 36.2% in 2010 over a year ago, to $2.4 billion from $1.7 billion.
Source: IDC
Consider software. Salesforce.com’s offering for businesses costs between $5 and $25 per user each month. Google offers a host of programs including email, a word processor, video and a hosted Web site for an annual fee of $50 per user. For small businesses that have more-extensive computing needs, such as drug laboratories with extensive software, cloud services could cost more than $1,000 a month.
As for buying computing power, some providers charge for a certain amount of memory and computing configuration. Terremark Worldwide Inc., for example, charges six cents an hour for one gigabyte of RAM and the equivalent of one processor.
One caveat that might bump up costs a bit: If you’re going to rely on the Internet for your services, you will need a solid connection. While some believe a business-class DSL connection is sufficient, many industry observers and consultants recommend getting a faster line, such as a T1.
Continue Reading at WSJ










