Zig Roberts

Cloud Infographic: Cloud And Mobile Adoption Increases IT Security Risks As more businesses transition their mission-critical operations to cloud and mobile-ready applications, the direct consequence is increased security vulnerability. Last year, more than 30% of all mission-critical business applications were already in the cloud. That number is expected to rise to 50% as early as 2015. And as more business processes continue to expose themselves, the need for more stringent security measures becomes even more apparent. An obvious solution would be to restrict the inclusion of sensitive data on cloud-driven applications. Unfortunately, as many as 15% of business leaders admit to not knowing how

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Omnichannel Loyalty: The New Customer Connection Loyalty attrition is always a considerable problem when dealing with long term customer engagement. Costly and labor-intensive efforts to keep customers engaged are wasted due to the exponential deterioration of consumer interest. The idea of customer loyalty being a static state-of-mind has become obsolete. Now, customers demand constant participation, interaction and attention from and with the brand itself. But omnichannel loyalty (OCL) engages customers through a variety of ways. From various points of sale to social media, a company connects with its customers throughout different areas of the customer life cycle. If executed properly, OCL can have stronger long-term

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